Skip to main content

e-Commerce - II - Index


Table of Contents

Unit I: Internet-commerce Business Models:
Social media model, advertising model, retail model, hybrid model, merchant model, informational model, drop-shipping model and revenue model.
Unit II: B2C InternetMarketing
Meaning of online marketing or internet marketing, online marketing strategies, marketing channels, internet branding, online publishing and advertising.
Unit III: B2B OnlineMarketing
Use of internet-based electronic data interchange (EDI), Benefits of online marketing in B2B e-commerce, procurement reengineering, just in time delivery, online marketing issues.
Unit IV: E-governance:
Meaning of e-governance and e-government, Objectives of E-governance, Private sector interface in E-Governance, Concepts of government to Business (G2B), Business to Government (B2G), Citizen to Government (C2G)
Unit V: E-GovernanceModels
Application of Internet EDI in E-governance, E-governance in India, E-Governance Models, Comparative
Analysis Model, Wider Dissemination Model, Critical Flow Model, E-advocacy Model




Contents   1   2   3   4   5
Labels:

Comments

Post a Comment

Popular posts from this blog

Unit I - Management Accounting

1. Management Accounting: Management Accounting: Meaning, Nature, Characteristics, Objectives, Advantages and Limitations   Meaning of Management Accounting: The term Management Accounting consists of two words “Management” and “Accounting”. It is the study of managerial aspects of accounting. It is a tool in the hands of management to exercise decision making. The emphasis of management accounting is to redesign accounting in a manner which is helpful to the management in framing the policies and control of their execution. Management accounting is of recent origin. The term was first used in 1950 by a team of accountants visiting the U.S.A. under the auspices of Anglo-American Council on productivity. The terminology of cost accounting had no reference to the word ‘management accountancy’ before the visit by this study group. Intensive competitions, large scale production, dynamic developments in technology, and complexities of modern business have led to the deve...
Post a Comment
Read more

UNIT II - INCORPORATION OF COMPANY

2.1 Incorporation of Company The incorporation of a company refers to the legal process that is used to form a corporate entity or a company. An incorporated company is a separate legal entity on its own, recognized by the law. These corporations can be identified with terms like ‘Inc’ or ‘Limited’ in their names. It becomes a corporate legal entity completely separate from its owners. Steps in Incorporation of a Company A group of seven or more people can come together so as to form a  public company  whereas, only two are needed to form a private company. The following steps are involved in the incorporation of a company. 1. Ascertaining Availability of Name The first step in the incorporation of any company is to choose an appropriate name. A company is identified through the name it registers. The name of the company is stated in the memorandum of association of the company. The company’s name must end with ‘Limited’ if it’s a  public compa...
Post a Comment
Read more

Unit IV - Budget

Meaning and Need for Budget: A budget is a blueprint of the plan of action to be followed during a specified period of time for the purpose of attaining a given objective. According to CIMA Terminology, budget is “a plan quantified in monetary terms prepared and approved prior to a defined period of time, usually showing planned income to be generated and/or expenditure to be incurred during that period and the capital to be employed to attain a given objective”. Features: An analysis of the above definition reveals the following essential features of a budget: (i) It is prepared beforehand based on a future plan of actions; (ii) It is related to a definite future period and is based on the objectives to be attained; (iii) It is expressed in financial terms; (iv) It shows planned income to be generated; (v) It shows probable expenditure to be incurred; (vi) It indicates the capital to be employed during the period; Thus, a budget sets the firm’s goals in cl...
Post a Comment
Read more